This programme, run for the 6th consecutive year, is designed for individuals and organisations currently doing business in Africa, or are considering entering African markets in the future, and require a deeper understanding of the realities of starting and expanding businesses in South African, Kenyan and Nigerian Markets specifically.
Three key areas distinguish the Business of Africa programme as you immerse yourselves in an insightful and stimulating learning journey:
- A travel component that will enable you to compare and contrast the African economies of Nigeria and Kenya
- Cutting-edge research and vigorous interaction with recognised specialists, business practitioners, leaders and academics from across the continent
- Exposure to real challenges, opportunities, threats and risks in business in Africa markets
The debate around ‘emerging’ Africa has reached a new juncture. With growth rates still well above the global average, the debate is no longer about identifying new markets; it has become more measured and up-to-speed with the rest of the developing world, focusing on the growing middle-class or rising inequalities despite nearly 15 years of growth and the role of the state and business in developing solutions across the continent. The debate has also become much more industry or sector-specific and contextually driven from country-to-country or from one sub region to the next.
The programme includes travel to three significant business destinations in Africa – Johannesburg, Lagos and Nairobi. It is structured to provide an experiences of how to enter the Kenyan and Nigerian Market, providing some lessons for potential entry into other African markets. Balanced, in-depth content and thinking around the African business environment with practical insights and immersions are crucial to building business acumen on the continent.
How your company will benefit:
The Business of Africa Programme presents organisations with a practical learning experience of what it takes to succeed and do business in South, East and West Africa, helping to determine the best strategic opportunities to grow the business.
Companies will also benefit from:
- New perspectives on governance, leadership and organisational effectiveness in companies operating in Africa;
- Exposure to lessons learned and the experience of successful businesses in Kenya and Nigeria;
- A deeper understanding of the largest economy in Africa – Nigeria; and
- Insights into the policy and politics that shape the business environment on the African continent broadly
Notification of cancellation must be sent in writing via e-mail. Delegates who cancel four weeks before the programme commences will be liable for 75% of the programme fee and those who do not arrive for the programme or cancel attendance once the programme has commenced will be liable for the full fee.
Should we not reach the minimum number of 20 delegates before 31 March 2017, the course will be cancelled.