The future of business strategy.
Shared Value is a Harvard Business School strategic approach for organisations to build financial value by actively addressing society’s challenges with new models and products. Shared Value goes beyond social responsibility and corporate charity, to solve social challenges by reshaping the core business, profitably.
Gone are the days when simply making a financial contribution to a corporate social investment initiative could isolate companies from the realities of the environment in which they operate.
This programme provides executives with the insight and tools to understand, design, implement and communicate a Shared Value strategy.
11 benefits of creating Shared Value:
Attains a social license;
Creates a purpose-led firm;
Develops new products Enhances business opportunities and markets;
Solves social challenges;
Articulates business impact;
Builds brand trust;
Enhances business opportunities; and
Exerts political pressure.
- Jabulile Mpanza, development economist: Shared Value practice, Genesis Analytics;
- Kagiso Mamabolo, analyst: Shared Value practice, Genesis Analytics;
- Norman Mbazima, chair, Anglo American South Africa;
- Gary Greyling, managing director, Mpowered Business Solutions;
- Sazini Majapelo, head of group citizenship: Africa, Barclays Africa;
- Lisa Mondschein, head of operations: The Global Vitality Network, Discovery;
- Banele Lukhele, freelance educator and writer, Luk Arts; and
- David Blyth, marketing and brand strategy practitioner, Yellowwood.
Please click here to download our EXECUTIVE EDUCATION Calendar