Mastering Design Thinking

Event Information
TOPIC:
Fee
R4700
Venue
Johannesburg
Contact
Belinda Boxall: +27 11 771 4318

Master the design thinking process and start applying it to your organisation.

Design is a transformational force that shapes thinking and enables meaningful and emotional differentiation in the eyes of consumers. Design Thinking has become increasingly important in the business world and organisations are increasingly trying to master the competitive advantage that Design Thinking can offer.

Mastering Design Thinking will help your organisation build innovative products, services and experiences that connect and resonate with customers. In order to become a driving force for innovation you need to master three creative skills:

  1. You need to look at problems and situations through a human-centred mindset

  2. You need to think differently to search for novel opportunities

  3. You need to embrace an experimental attitude

 How you will benefit

  • Learn a methodology to allow you to put design thinking into action

  • Develop the mindset needed to develop a design-driven organisational that fosters successful innovation

  • Master the skills needed to sustain creative-thinking capabilities

 Participant Profile

  • Executives seeking to learn practical approaches to innovation, design thinking and lean startup principles

  • Leaders who want to strengthen their ability to lead innovation

  • Managers seeking to develop and integrate cutting-edge creative practices

Masterclass Facilitator - Rory Moore, GIBS Faculty

Rory the Liquid Studio Director and Innovation Lead for Accenture. He is an innovation pioneer who has always been fascinated with reinvention and has extensive corporate and entrepreneurial experience in driving the innovation agenda.

He has a patent for inventing and commercialising an innovation platform that is unique in its ability to combine business, technology and innovation through a collaborative and social interface and he  has successfully implemented many innovation initiatives with a strong focus on collaboration and harnessing the power of the crowd, which is a more appropriate approach to innovation in today's modern world. Rory seeks to activate the untapped wealth of knowledge that resides within an organisation's idea-sharing and problem-solving network. 

Rory has a BCom from the University of KwaZulu Natal and an MBA from the Graduate School of Business, University of Cape Town. 

Please engage with us on Twitter: @GIBS_SA | #gibsforum, #gibsconference, #gibsevent, #gibsmba
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