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Pitbull in heels: Farah Fortune on how to lead like a woman

Join Glamour Woman of the Year, Farah Fortune, for a speaker event on How to Lead Like a Woman. 

The EDA was launched in 2012 and is the focal point of entrepreneurship education at GIBS. To advance its objective of facilitating thought leadership in entrepreneurship, the EDA has embarked on developing a series of speaker events targeted at entrepreneurs and other stakeholders in the entrepreneurship ecosystem. Nexia SAB&T, one of the largest black-owned auditing firms in the country, has partnered with the EDA to host this speaker series and we would like you to attend. 
The topic, Pitbull in Heels: How to Lead Like a Woman will be covered by Farah Fortune, Founder and Director of African Star Communications, Glamour Woman of the Year 2018, TedX and Entrepreneurial Speaker and UN Chairwoman Award Honouree 2019.


Farah Fortune is the founder & director of African Star Communications and a well-known businesswoman behind many successful celebrity & corporate brands. She was also Glamour Woman of The Year (2018) and is a TedX and entrepreneurial speaker. She is better known to her clients & industry peers as “The Pitbull in Heels”.

Earlier on in her career she worked as a Publicist for Ster-Kinekor and as an editor at Alchemy Publishing just to name a few. Her PR career took off by working on big projects such as the Oscar-winning movie “Tsotsi” and later decided to pursue her own PR dreams. Farah singlehandedly started ASC in 2008 with R1000 in her pocket, a laptop and cell phone on her bedroom floor, believing one day she would be operating a fully functional agency.

African Star Communications functions through 3 divisions comprising of Celebrity/ Corporate Public Relations & Event Management. The company only takes five celebrity clients a year to ensure everyone gets the personal attention required. Her first project being with ASC was with AIG and Manchester United for the Vodacom challenge just 3 weeks after opening the company. She has gone on to grow her company and become one of biggest household names for celebrity and corporate PR in South Africa and opened up an office in Lagos, Nigeria in 2011.

Through her company ASC, Farah has worked on PR & events for corporates such as Ice Watch, African Romance for Miss world 2008, Special Olympics Campaign, Coca- Cola Confederations Cup 2009, Vuvuzela Eat & Sleep, Nandos Peri-Deli, The Dudu Zuma Foundation, Nappy Run, Gert-Johan Coetzee and African International Hair Extravaganza to name just a few.

Farah has handled celebrity clients that are spread over several industries including, AKA & Cassper Nyovest, Pam Andrews & Terry Pheto, Miss SA 2007 Tansey Coetzee, Liezel van der Westhuizen, Ryan Botha and Mpho Madise (Mo-G) & Jason Goliath.

Additional Info:

Registration: 08:30

Starts: 08:45 (Networking breakfast)

Ends: 10:20

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