Manoj Chiba

Manoj Chiba
Manoj Chiba

​​​Manoj Chiba is a management professional with over 10 years of senior management experience. He is currently the principal consultant and data analyst specialist for ATBM Advisory. His passion is driving the triple bottom line through evidence-based research and some of the work includes price-setting strategies, market share analysis and strategic input. He also has a strong passion for education at the grass-roots level and assisting in solving youth unemployment in South Africa. Manoj lectures MBA students at GIBS on analytical tools and techniques and supervises MBA projects. He is currently studying towards his DBA (GIBS).


Full-time faculty and lecturer

Published Research

Journal articles

George, R., Chiba, M., & Scheepers, C. B. (2017). An investigation into the effect of leadership style on stress-related presenteeism in South African knowledge workers. South African Journal of Human Resource Management, 15(1), 1-13. 

Morokane, P., Chiba, M., & Kleyn, N. (2016). Drivers of employee propensity to endorse their corporate brand. Journal of Brand Management, 23(1), 55-66.

Consulting Involvement

Manoj is currently the principal consultant and data analyst specialist for ATBM Advisory and has consulted to over 50 companies. He is also a non-executive director on three board’s of directors and continues to advise companies EXCO’s and deliver operational projects across industries.

Significant Achievements
  • Royal Society of South Africa Significant Achievements
Contact Details
  • BSc;
  • BSc (Hons);
  • MSc;
  • MBA
Fields of Interest
  • Organisational structure (strategy);
  • Analytics; and
  • Evidenced-based decision-making.
Professional Memberships
  • ABIC Scholarship for African Scientist, 2009;
  • Golden Key International Honours Society;
  • Bronze Certificate Mathematics, English Encounter (1995), Mathematics (1997);
  • Outstanding Class work in Mathematics (1995); and
  • Academic Merit Bronze Award- 1998 and 1999.

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